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Pairs is an online dating site with over 150,000 members.
With 950,000 Facebook likes, the site is very aggressive in its online marketing.
The company behind a site called 81 just announced that its total of registered users has exceeded 10,000, this just two months after release.
Online dating is still less common here and even a little frowned upon.
But thanks to the rise of social networks, especially Facebook, more people feel safe about meeting someone new online.
After going back and forth twice, they can then check out each other’s real Facebook profiles.
The site is popular with young women, and is free to use — but for men, it requires a monthly fee of 2,500 yen.
Many online matchmaking services requires users to do the searching, but Match Alarm takes away the hassle by doing the work for users.